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Pro Football Talk
Beyonce gets the Super Bowl halftime gig
Posted by Mike Florio on October 16, 2012, 6:21 PM EDT
Despite rumors and speculation that Van Halen would perform at halftime of Super Bowl XLVII, the NFL has decided to go with an act that has been relevant more recently.
For a change.
Beyoncé will headline the Pepsi Super Bowl Halftime Show. The league announced the move today.
And, no, it’s not the first time Beyoncé has been mentioned on these pages. In 2010, we shared the observation from Deion Sanders that replacing Donovan McNabb with Rex Grossman is like replacing Beyoncé with Macy Gray. And in 2009, on the first day of our partnership with NBC, we pointed out that cornerback Antonio Cromartie said in an online chat that he wouldn’t want to date Beyoncé or other pop stars because “they are too uppity.”
Beyoncé has another reason to be uppity. She’ll be getting to the Super Bowl before Cromartie.
So, okay... Mr. Florio obvioiusly thinks Beyonce is more relevant than Van Halen.
ESPN wasn't so sure. So prior to the decision, they threw up a poll:
Van Halen at the Super Bowl?
David Lee Roth says Van Halen would say yes to playing the Super Bowl ''in a NY minute.'' Should the NFL extend the offer?
So the VH News Desk 'jumped' on it:
Beyonce Slated for Super Bowl (Despite 2/3 of ESPN’s Voters Voting For Van Halen)
October 16, 2012
Despite rumors and speculation that Van Halen could perform at the Super Bowl halftime show next year, the NFL has decided to go with Beyoncé, The Associated Press reports. Over 100 million viewers are expected to tune in to watch Super Bowl XLVII in New Orleans on February 3rd, 2013.
Van Halen was cleary the people’s choice, however. In ESPN’s own poll, a full two-thirds of the 150,000 unique voters voted for Van Halen to perform.
This past July, Van Halen issued an Open Letter (through VHND.com) regarding the rampant rumors that they will play the Superbowl next year.
I don't know what that tells you, but what it tells me is that The Super Bowl isn't about the fans. It's become bigger than that. It's the NFL's Cash Cow. It's Hollywood's "Look, we like sports too!" event. It's the...