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Thread: Panthers Introduce New Team Logo..................

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    Mello Jello soulman's Avatar
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    Panthers Introduce New Team Logo..................






    Scott Says ...

    Columnist Scott Fowler's opinions on sports






    Sunday, January 29, 2012

    New Panther logo revealed

    New Logo
    New logos with various color combinations


    (Guys: here's an excellent video from WCNC about the change to the new logo, which includes a shout-out to the "Scott Says" blog).

    The Carolina Panthers have altered their logo for the first time in the franchise's 18-year history, making slight refinements to provide what the team called "a more aggressive, contemporary look."

    "We have one of the finest and most recognizable logos in the NFL and wanted to make it as modern as possible without losing the dramatic essence of the mark," Panthers President Danny Morrison said.

    Left unsaid is how much - if any - the uniforms will change for the 2012 season other than incorporating the new logo into the helmets and jerseys.

    Nike has taken over from Reebok as the NFL's official uniform provider for 2012. In conjunction with that move, there have been rumors the Panthers' uniforms will be tweaked by the NFL.

    A team spokesman declined comment Sunday night on whether the uniforms would change. But a source close to the team said the uniforms were not expected to be altered dramatically.

    The Panthers had not planned to release their new logo Sunday night during the NFL's Pro Bowl game as they ultimately did. But their hand was forced by a picture posted on Facebook by Nike Football and some resulting questions from the Observer.

    The Nike Football Facebook page showed 32 pictures of different versions of a new NFL glove produced by Nike, each with an NFL team logo. Instead of the logo the Panthers have used since they began play in 1995, the Nike Panthers gloves carried a logo close to - but not identical - to the new logo the Panthers were getting ready to unveil within the next few days or weeks. To avoid confusion, the Panthers sped up their internal timetable.

    The NFL's creative department was responsible for tinkering with the Panthers' logo. The primary changes are in the eyes, whisker and mouth area. The presence of the Panthers' blue color also has become more striking in the logo.

    The Panthers plan to transition to the new logo throughout 2012. They also have changed their primary logo typeface.

    "It is a cleaner style that is easier to read and should be more applicable to different uses," Morrison said.

    (If you want to see a picture of the gloves that started this whole thing, look at the post directly below this one in "Scott Says").



    A side-by-side look at the new Carolina Panthers logo (right) and the old one.

    Posted by Scott Fowler at 7:45 PM
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    Mello Jello soulman's Avatar
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    What a huge change. Why it's astonishing just how much bolder and more aggressive that new logo looks. I'd give a ten spot to anyone who even knew there was a change without looking at them side by side.

    I'm just wondering how may million this logo change is costing them. These owners complain about reduced profitability but go out and waste money on crap like this. Maybe they should have asked Nike for safer helmets rather than new gloves. I never heard of a concussion of the pinky before.
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    Senior Member short faced bear's Avatar
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    Ok upgrade I guess. Wish teams would adopt alternate or special occasion helmets that have goalie helmet type art. There are really some fantastic designs out there.
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    Quote Originally Posted by short faced bear View Post
    Ok upgrade I guess. Wish teams would adopt alternate or special occasion helmets that have goalie helmet type art. There are really some fantastic designs out there.
    meh its pretty much the SAME logo, just upgraded to the current "style"

    The old one was based on the "Broncos" style of logos that appeared since the late 90s...solid outling, thick lines and colors. This new style removes the outline, and just slaps color anywhere.

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    They will most likely sell everything with the old logo's as 'vintage' merch.

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    Senior Member 4DaBERS's Avatar
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    I have read several times that modifications like this actually MAKE money for the team as more merchandise is sold with the new logo.
    The Greatest form of revenge is MASSIVE success.

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    Quote Originally Posted by 4DaBERS View Post
    I have read several times that modifications like this actually MAKE money for the team as more merchandise is sold with the new logo.
    The combination of that and Cam should have panther gear selling more than ever.

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    Senior Member 4DaBERS's Avatar
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    Quote Originally Posted by BigClaws View Post
    The combination of that and Cam should have panther gear selling more than ever.
    No kidding. I think Ron Rivera, (with Cam's help), is gonna turn that franchise around.
    The Greatest form of revenge is MASSIVE success.

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    Just a simple refinement of the logo that probably had a larger rationale behind it by the designer than it took him/her to redraw it.

    The next whisker-infused sans serif font is a total downgrade over what they use to use. I always like their font/color combo in their end zones b/c it went against the standard look in the NFL.



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